Clothes and shoes sales

Esther Njoki

Thika, Kenya

100% repaid

Entrepreneur

Name

Esther Njoki

Location

Thika, Kenya

On-time repayments

125 weekly installments  •  78%

About Me

I was born in 1980 in Kayole in a family of 5 children. I joined Kayole Primary for my primary level and joined Kayole Secondary for KCSE level. The environment was not conducive [to success], considering I was raised a girl child from a humble background. I was passionate about business when I joined my mother in her local hotel [restaurant] during my holidays after school. Although my mum's hotel was simple, it managed to feed and school all of us.

When I cleared high school, I couldn't join college immediately since I had no funds. I joined my mum at the hotel full time and, within 2 years, I had raised my fee to join Muranga Teachers College. After graduating, I worked at Calvary Academy and later Primrose School at Thika. I managed to be blessed with a beautiful girl, and that's when I decided to start a business in Thika.

I started my business in Thika. This was inspired by the market available in Thika, catalysed by upcoming colleges and universities. The business has continuously grown and diversified with fashion and demand growth. The business has supported me and my daughter and she wants to become a designer when she grows up. My goal is to ensure I facilitate her with all that she needs to attain in life through the profit of my business.

My Business

The business came up as a result of demand for clothes and shoes in Thika. The town is highly populated by young people: therefore, there is demand for fairly-priced clothes and shoes. I started the business with my savings from teaching after realising that employment was not challenging enough and not creating wealth for my family. I spent $150 to buy 50 pairs of shoes, rented a house for $50, and spent $80 for shelves and internal design.

It was challenging at first, but 3 months down the line it had started [picking up]. My selling price per shoe is $5 each, which gives me a profit of $100 in two weeks. One year later, I introduced ladies' clothes, since some customers were requesting them. My major costs are stock purchases, transport, and currently the wage of one employee.

The demand has driven my desire to open up a branch next to Mount Kenya University. This will deliver goods next to the consumer, which will drive marketing for the goods.

I spend my profit to take my daughter to school, meet family needs and expand my business. The demand of these items (especially secondhand clothes and shoes) is rising every day. This will open up a way for me to have a new branch and also create a job for someone.

The targeted space costs $50, so I am targeting to start up with 50 pairs of shoes. This also requires a business permit and, since the room is spacious, I can also introduce a photocopy machine that will enable me spread fixed costs. This will also enable me venture into a different industry and therefore spread my portfolio in various investments. Introduction of cheap items shoes and clothes in the area will serve justice to students and average citizens of the town, since they will get value for their goods. My plan is to work with a solid and friendly partner like Zidisha to expand and grow my business with their help.

Loan Proposal

Thanks once again for the support and willingness you have shown in partnering in my business with your support my life and business has really improved.With the next facility i plan to spend $300 to purchase 5 bails of young kids2nd hand clothes.This targets a market within district hospital which is currently demands this type of clothes dew to the free maternal health care being offfered in the country.With this i plan this sell the bales at $90 each to the local retails making an avarage profit of $30 per bail.In two weeks i will make $150 which i will comfortably repay my installments and improve business.This will improve the state of my business and give a chance for my daughter to be equipped with quality education.I thank you zidisha and the lenders for continuously supporting my business and my well being.

Show original English  

About Me

I was born in 1980 in Kayole in a family of 5 children.I joined Kayole primary for my primary level and joined Kayole secondary for Kcse level.The environment was not conducive considering I was raised a girl child from a humble background. I was passionate with business when I joined my mother in her local hotel in my holidays after school.Although my mums hotel was simple it managed to feed and school all of us.When I cleared high school I couldn't join college immediately since I had no funds.I joined my mum at the hotel on full time and within 2years I had raised my fee to join Muranga teachers college. After graduating I worked at Calvary Academy and later Primrose school at Thika.I managed to be blessed with a beautiful girl ,that's when I decided to start a business in Thika.I started my business in Thika,This was inspired by the market available in Thika catalysed by colleges and universities upcoming.The business has continuously grown and diversified with fashion and demand growth. The business has supported me and my daughter and she wants to become a designer when she grows up.My goal is to ensure I facilitate her with all that she needs to attain in life through the profit of my business.

My Business

The business came up as a result demand in clothes and shoes in Thika.The town is highly populated by young people therefore demand for fairly priced clothes and shoes.I started the business with my savings from teaching after realising that employment was not challenging enough and creating wealth for my family. I spent $150 to buy 50pairs of shoes rented a house for $50 and spent $80 for shelves and internal design.It was challenging at 1st but 3months down the line it had started pickpickingMy selling price per shoe is $5 each which gives me a profit of $100 two weeks.One year later I introduced ladies clothes since some customers were requesting for them.My major cost are stock purchase,transport and currently wage of one employee.The demand has driven my desire to open up a branch next to mount Kenya university. This will deliver goods next to the consumer which will drive marketing for the goods.I spend my profit to take my daughter to school,meet family needs and expand my business.The demand of this items especially second hand clothes and shoes is rising every day This will open up a way for me to have a new branch and also create a job for someone. The targeted space costs $50,I am targeting to start up with 50pairs of shoes.The are also requires a business permit and since the room is spacious I can also introduce a photocopy machine that enable me spread fixed cost.This will also enable me venture into a different industry and therefore spread my portfolio in various investment.Introduction of cheap items shoes and clothes in the area will serve justice to students and average citizen of the town since they will get value for their goods.My plan is walk with a solid and friendly partner like Zidisha to expand and grow my business with their help.

Loan Proposal

Thanks once again for the support and willingness you have shown in partnering in my business with your support my life and business has really improved.With the next facility i plan to spend $300 to purchase 5 bails of young kids2nd hand clothes.This targets a market within district hospital which is currently demands this type of clothes dew to the free maternal health care being offfered in the country.With this i plan this sell the bales at $90 each to the local retails making an avarage profit of $30 per bail.In two weeks i will make $150 which i will comfortably repay my installments and improve business.This will improve the state of my business and give a chance for my daughter to be equipped with quality education.I thank you zidisha and the lenders for continuously supporting my business and my well being.

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Loan Info

Project Type

Classic Loan

Disbursed amount

$299.32

Date disbursed

Mar 9, 2017

Repayment status

On Time

Projected term

12 months

Cost to entrepreneur

Service fee: $13.33

Lenders

T

Tmann

Los Angeles, United States

J

Jon

United States

investor

Candiac, Canada

W

Witlof

Tsukuba, Japan

BelleStarr

Albuquerque, United States

M

Meckel

Boulder, United States

cyrus0302

San Francisco, United States

AltruisticSelfishnes

Chicago, United States

O

Oxfall

Gothenburg, Sweden

ErikN

Stockholm, Sweden

D

Debock

Dresden, Germany

Kjartan

Oslo, Norway

MarktheMormon

Sandy, Utah, United States

T

Tallago3

Munich, Germany

Pere

Barcelona, Spain

S

share

Whitby, Canada

johnandmoliehi

Canton, New York, United States

C

cjmenchaca

Austin, United States

indeh

London, United Kingdom

Cloudways

Malta, Malta

D

Dadiolafs

Vestmannaeyjar, Iceland

P

Prysdahl

Marshall, United States

fairspirit

Utrecht, Netherlands

BF

Bob Fitzjohn

Fontvielle, Monaco, Yemen

Anto82

Eraclea, Italy

Zal0m0n

Atlantis!!!! x), Mauritania

F

Forfex

Zurich, Switzerland

P

Pavane

Kungsbacka, Sweden

dmirpuri

Bangkok, Thailand

lizandsteve

guelph, Canada

HealthcareProvider

Baltimore, United States

E

E

Marin county, United States

NedRyerson

Munroe Falls, United States

H

happytrailsjpd

South Bend, United States

mikeice

Kohler, United States

C

Clben7

Cincinnati, United States

G

guggl

Vienna, Austria

B

Berkeley100

Berkeley, CA, United States

sderickson

Berkeley, CA, United States

pvilliger

Zurich, Switzerland

A

axienjii

Amsterdam, United Kingdom

Paul Buchheit

Mountain View, United States

L

leftyoctober

Minneapolis, United States

Louella

Australia

mepster

San Francisco, Ca, United States

TyWee

Manila, Philippines

B

bscent

Hong Kong

D

Desteli

United States

Grant Xavier Storer

Seattle, Wa, United States

K

Keith

Luxembourg

utdream

United States

D

ddm08

United States

Voscke

Utrecht, Netherlands

A

andreab

United States

Mike and Jacqui

United Kingdom

HL

Holly Laird

Austin, United States

S

Stephan

Netherlands

JL

Joao Leal

United Kingdom

TF

Timothy Fitz

United States

Peter R

Fulda, Germany

M

monty

Australia

MZ

Matt Zirwas

United States

M

Morange

Republic of Korea

MW

Matt Willis

United States

V

Vanessa

Gold Coast, Australia

W

Wade

United States

JD

Jo Dane

Melbourne, Australia

Kate Courteau

United States

Lou Kaucic

Sanbornton, NH, United States

E

erica

antwerpen, Belgium

JC

Jethro Carr

Wellington, New Zealand

Kevin

San Francisco, United States

Carla

Amsterdam, Netherlands

Martin Nielsen

Aarhus, Denmark

PG

Paul Graham

United States

PR

Paul Rausch

United States

Shawn Stice

Kansas City, Missouri, Central Region, United States

Christopher Hey

Sudbury, Canada

Thomas

Sweden, Sweden

L

LK

United States

JC

Justin cohan

United States

V

Vidar

Oslo, Norway

RC

Rudi Chen

United States

roark22

Geneva, Switzerland

MB

Mark Blatter

United States

MS

Marcus Siegel

San Francisco, United States

JA

Jan Andresen

Hamburg, Germany

Sinan Taifour

Munich, Germany, Germany

SM

Sachet Marion

United States

Raymond Murphy

Carson Valley, NV, United States

EW

Eli Weiss

United States

MJ

Morgan Jones

United States

Martin Kraus

Traiskirchen, Austria

Craig Newmark

United States

Benjamin Kniaz

Boston, United States

WS

Warren Shen

United States

Humble Bundle Community

San Francisco, United States

JS

Jason Strauss

United States

Day Family

Melbourne, Australia

V

VJ

Canberra, Australia

K

Kyle

Durban, United Kingdom

D

Dalton

San Francisco, United States

HCPSPIRIT

Helsinki, Finland

John Sercel

Florence, United States

WC

Walter Clarke

Phoenix, United States

A

Aiden

United Kingdom

afaness

Germany

DM

Darin MacRae

United States

GA

Gabe Arnold

United States

CN

Craig Newmark

United States

JG

Jake Gibson and Beverly Picardo

San Francisco, United States

A

Anonymous

United States

MR

Mary Reardon

United States

TW

Tom Wiegand

United States

JM

Josh Menke

United States

Mark Rowlatt

Peterborough, UK, United Kingdom

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