Victor
Nairobi, Kenya
100% repaid
Name
Victor
Member since
January 2014
On-time repayments
24 installments • 25%
I am an entrepreneur with interests in technology and farming.I run a web development agency called East Africa Webhost www.eawebhost.net. Technology is a passion and the client's satisfaction is my gratification for value provided.I would use the loan to increase my online presence through social media which has the highest potential of traffic and leads.i would then use my sales funnel by offering freebies like free limited consultancy then upselling them to various products/services thus converting them to repeat customers for the business.
My income comes from the technology business and farming too.Farming is seasonal though.Once i do targeted marketing through Facebook advertising as the main source of traffic,i would then upsell the customers to different services available like Web Hosting, Domain Registration, Social Media Marketing, Web Design,Graphic Design,Software Development,Consultancy etc My average profits are anywhere between 30% to 100% depending as this is mostly a service oriented business.
My customer acquisition cost from social media campaigns from previous tests are between $0.5 to $1.5 but the value of business from them averages about $100
I will utilise Facebook Ads which i have used before with success.I will run ads with freebie offers of FREE Limited time consultancy for local businesses and upsell them on the various products and services including Web hosting, Domain Registration, Website Design and Development,Scripts Installation,Social Media Marketing(With an immediate focus on Valentines Day-i have done a survey on local restaurants and most of them have no social media strategy for Valentines Day.
The focus is to convert these clients to retainer clients thus creating a repeat, sustainable and consistent business.
My customer acquisition cost from social media campaigns from previous tests are between $0.5 to $1.5 but the value of business from them averages about $100.
Positive
1
Neutral
None
Negative
None
Project Type
Classic Loan
Disbursed amount
$150.00
Date disbursed
Feb 6, 2014
Repayment status
On Time
Projected term
5 months
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