1. Entrepreneurs apply.
Bineta is a talented seamstress in Senegal, West Africa. Her gorgeous dresses are in high demand - but because she sews them by hand, she produces at most one or two per week.
2. Funders choose.
One day a friend invites Bineta to join Zidisha, and she posts a proposal to fund her dream: an electric sewing machine.
Dozens of people around the world chip in to fund Bineta's project.
3. Production increases.
The new sewing machine triples Bineta's production capacity. She now makes six dresses per week!
4. Jobs are created.
Bineta raises a second project to open a studio. She hires her first employee.
5. Business earnings improve lives.
Bineta now comfortably supports her children with the profits from her dress sales.
6. The next generation gets a head start.
Bineta uses her increased income to send her teenage daughter to a college preparatory school.
7. Funds are recycled to new entrepreneurs.
Bineta reinvests 100% of the funds she raised in other entrepreneurs on the platform. One of them is Soni in Indonesia, who uses the funds to open an after-school tutoring center in his village. The cycle repeats!