Loan to buy more fresh-on farm produce for sale

Entrepreneur

About Me

Am John Ouko Onditi, aged 35 years old, Kenyan citizen. Am married to Cynthia Atieno and our marriage has been blessed with one baby girl aged 6 years old. My wife is a Saloonist and Hairdresser. I am trading on irish potatoes, beans, onions and tomatoes that I sell to local residents of Mbita Township.

I grew up in a very loving family though I didn't continue with my education to High School level due to peer pressure! I dropped from school when I was 16 years old and got married at the age of 18. Life in Marriage was very hard and since I did not have steady income, I had to start a business to get money to support my family . I have now operated the business for 3 years and I have build a strong interest for the business.

My Business

I am a small scale fresh on-farm produce trader mostly selling to the ultimate consumer, as my business has not expanded enough to make me a supplier. I mostly trade in dry fish, namely maize, rice, beans, green grams and lentils, to name a few.
I conducted some market research and did due diligence whereby I discovered that food products are very unlikely to lack a market because they are basic necessities. The target group for such kind of commodities is virtually everyone. Another motivation is that I wanted to contribute in food security and ensure it is done so by ensuring that my customers are always well supplied. I also need to operate with a license and the backing of the health sector, as the handling of food items is a sensitive matter. My monthly revenue is $ 120 on average and comes purely from selling the grains. My monthly costs go up to $60 on average, giving me a profit of around $ 50 per month. This profit goes towards my savings, my child's education and meeting my family's expenses. I look forward to expanding my business with ZIDISHA loan.

Loan Proposal

With this loan I will be able to purchase extra stock to meet my customers demand, which keeps on growing every day. I will buy the goods from farmers directly who sell at subsidized prices. I will then sell them at retail price boosting my profit margin.

I also look forward to expand my stall premise which will have sheltered my goods from rainfall and sun rays.

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