Loan to expand pumpkin and water melon farming

John

Kirengero, Kenya

100% repaid

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How it Works

Entrepreneur

Name

John

Member since

June 2016

On-time repayments

179 installments • 40%

About Me

Having a solid business plan
Benjamin Franklin said it well: “By failing to prepare, you are preparing to fail.”

When it comes to setting up a fitness business, this means creating a business plan. Think of the plan as a strategic roadmap that will guide you along the often bumpy road to fitness business success.

Not sure what to include? Bplans offers a library of free sample business plans for fitness centers that you can view and download to help get you started. You can also download a free business plan template to guide your first draft.

Not only does the plan set out a direction for your business, but it also forces you to think about your competition, your marketing strategy, and most

My Business

Doing the right kind of advertising and marketing
How you market your fitness business is crucial. Today, Facebook and Instagram ads are now the ad platforms of choice for small businesses of any type. There are more users on Facebook than any other platform, and Instagram’s reach is growing daily. Because Facebook owns Instagram, ad campaigns can run on both platforms through Facebooks Ads manager.

The big reason they work is, though, is the Facebook Pixel. This is a piece of code that goes on your website and tracks the actions visitors take on particular pages on your site. Facebook Ads Manager then groups these visitors into a list you can target with ads based on the action they took on your website. Better still, you can create lookalike audiences of people with similar behavior and interests to those who have visited your site.

Loan Proposal

Thank you for the second loan, in my third loan, I want to venture into medium scale pumpkin farming, I have been doing the same and have so far made a number of customers who have now been asking the same in large scale, I want also to venture into water melon farming during this dry spell since they can tolerate the harsh conditions. This is expected to go up to the month of April where the season begins.