Name
Easter
Member since
January 2021
On-time repayments
8 installments • 63%
My name is Easter Beth Njoki. I have worked in the tourism industry for 7 years up until last year when corona hit and due to the pandemic I was laid off. It was then when I decided to start my own organic make up company. I started making lip balms with all natural products from Uganda and Kenya. They were well received, I sold them online and at farmers market and flea markets around Ngong road and Karen sides. I decided to take another small step and introduce Lip scrubs into my product list.. Again they were all well received and gained a lot of interest.
A few weeks later I introduced body glow butters, body scrubs and body lotions. I had only ten jars and 10 labels that I got printed. As soon as I posted them on instagram, I sold all of them in just two days. I even finished my stock of raw materials!!
A start up is an investment that needs boosting until it is able to stand on its own feet and that is what my business needs.
Shamiri Naturals is an organic make up line that is committed to creating make up and body products from pure, raw and natural ingredients.
As people become more aware of the environmental and health benefits of organics, we are presented with an opportunity to align our creations with the trend of consumer habits.
Make up we believe should be simple, safe, inexpensive and non-reactive to all. The current cosmetic market has been flooded by expensive and counterfeit products and most people are opting to natural extracts and that is where we step in. We want to cut the cycle of toxicity and introduce fresh, beautiful and safe products for all age groups
Once I get the loan I will be able to buy raw materials like Cacao butter, Shea butter and other organic oils so I can be able to make more finished products for my clients and get more money to repay the loan.
This loan will also help me buy superior products which will allow me to make product that solve skin issues
This will increase my profit margin and will allow me to be able to broaden my selection of products to sell.
I mostly sell online and will create google ads and Facebook ads to reach a large number of people.
I will also attend flea markets to ensure more sales to other buyers and which will help introduce my brand to the beauty market.
I have had good and worthy experience using this mode of selling
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Project Type
Classic Loan
Disbursed amount
$35.00
Date disbursed
Jan 18, 2021
Repayment status
On Time
Projected term
5 weeks
Other loans
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