Increase production of soft satin (day/night) hair bonnets

Rose

Kitengela, Kenya

100% repaid

Entrepreneur

Name

Rose

Member since

October 2018

On-time repayments

76 installments  •  76%

About Me

I am a mechanical engineer specialising in water and energy solutions in my formal employment. I founded Student Laundry Services Ltd, a company specialising in offering automated laundry services. we intend to open outlets at major colleges and universities across the country

My Business

Offering convenient automated wash and dry laundry services to the student population saving them time to invest in studies and other constructive activities.

Loan Proposal

We make and sell soft satin day and night hair caps in a variety of colors and sizes. We have a line that is reversible/wearable on both sides such that one can achieve different looks just with one cap.
We have received a lot of positive response from the market such that in just under two weeks of commencing, we have been sold out at a beauty store that took on to stock our merchandise.
We currently sell (in store and online) as outlined below:
1. Beauty wholesale K Ltd. Ground Floor, Jubilee House, Opposite Transnational House, Near City Hall, Mama Ngina St, Nairobi
2. Online on Jumia: https://www.jumia.co.ke/spirals-hair-collection/
3. Shopify online store: https://spiralshair.com
4. Through Facebook and Instagram page where we organize delivery through G4S:
Instagram: https://www.instagram.com/spiralshaircollection/

Facebook: https://www.facebook.com/spiralshaircollection
5. We also distribute to local beauty stores and salons

In order to keep up with the increasing demand, we intend to buy fabric in bulk and increase production capacity by acquiring and equipping a production workshop with 5 work stations (3 industrial sewing machines, 2 industrial surgers and 1 pattern cutting station) as well as hire operating staff for the equipment.

The market potential is huge and we have only scratched the surface. Just to mention a few opportunities, we have counties other than Nairobi that we are yet to explore and stocking at supermarkets across the country.
Our biggest selling point is that we are a home made (made in Kenya) brand and our product can be used both as night wear and day style accessory. Another factor in our favor is that this is a hair care product and with the population currently embracing the African textured hair, which requires tender care, we foresee an increasing demand for hair care products like our product offering. The fabric we use is smooth and does not tag on hair, reduces tangling and frizz which is a major problem from Afro textured hair and the fabric does not dry out hair (does not soak up moisture from the hair) hence promoting healthy hair.
There is also the inexhaustible girls student population who are a huge market for elastic hair scrunchies (hair ribbons/bands) which we can make in the colors of their institutions. A key thing to note is that we can produce a considerable number of ribbons just from fabric waste hence increasing our profitability per batch considerably.
As casual and formal wear hair accessories, the ribbons have been a favourite to many and in most occasions, a client will buy a set of various colours at a time.

My Videos

May 11, 2024: Overview of the laundry room

Feedback

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Loan Info

Project Type

Classic Loan

Disbursed amount

$9.00

Date disbursed

Oct 30, 2018

Repayment status

On Time

Projected term

1 week

Lenders

Paul Buchheit

Mountain View, United States

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  • Rose    May 11, 2024

    We continue to grow our customer base as a result of the digital marketing efforts.

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  • Rose    Nov 20, 2023

    Thank you for your support in this journey. The laundry business continues to grow as a result of this.

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  • Rose    Nov 20, 2023

    Added a second washer and introduced dry cleaning services in collaboration with another company. This is helping in growing the revenue through the diversified services.

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  • Rose    Oct 28, 2023

    Experienced a temporary set back which ate into my finances

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  • Rose    Aug 17, 2023

    Thank you. I will run digital marketing campaigns to grow the customer base and purchase branded laundry bags

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  • Rose    Aug 16, 2023

    The laundry business is continuing to gain traction. Client base is a mix of students, local and international tourists

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  • Rose    Jun 1, 2023

    Thank you finding my project.
    I will use the funds for online marketing to grow the client base for the laundry business

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  • Rose    Jun 1, 2023

    Setting up ERP & CRM system and digital marketing. This has helped with easier management of the business and gaining traction

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  • Rose    Mar 9, 2023

    Thank you for your support. I am using the funds to purchase branded recyclable laundry bags and digital marketing services.

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  • Rose    Mar 9, 2023

    The customer base for the automated laundry services is growing steadily and we plan to add a new set of washer and dryer in the course of this year

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  • Rose    Jan 8, 2023

    Thank you for your support. I shall continue building the business through online marketing to grow the customer base

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  • Rose    Jan 8, 2023

    SLS laundry services is experiencing a growth in the customer base as a result of the online marketing we have been running

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  • Rose    Dec 31, 2022

    The online marketing campaign is improving our visibility and our customer base is growing

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  • Rose    Nov 21, 2022

    Continue the awareness campaign for automated student laundry services

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  • Rose    Nov 21, 2022

    Continuing to build awareness for the automated student laundry services business through various forms of media such as paid social media promotions

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  • Rose    Oct 9, 2022

    social media marketing campaign to raise awareness

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  • Rose    Oct 9, 2022

    Running social media marketing to bring more awareness to the the automated laundry business.

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